DESCRIPTION:
Rita's Italian Ice is the #1
Italian Ice franchise in the nation. Currently awarding franchises in 23 states, Rita's has 550 stores
open and 200 in development as it continues to fulfill its planned strategic growth. Rita's is a
Bond's Top 100 Franchise Company and was named a "Top Performing Franchise" by the Wall Street
Journal's Startup journal.com. Rita's was also selected as one of the 50 Top Franchises for Minorities
by the National Minority Franchising Initiative (NMFI). With a 25 year proven track record, Rita's
Franchise system is designed to provide comprehensive training and unparalleled operational and marketing
support for its franchise partners. Rita's offers a variety of frozen treats including its famous
Italian Ice, Old Fashioned Frozen Custard and layered Gelati. Rita's signature product is its Italian Ice
which is smoother than a snow cone and combines ice with real fresh fruit. Mixed on-site in batches and
served within 36-hours, Rita's Italian Ice is the freshest, best tasting frozen treat available.
Fulfillment, challenge, reward…are all within your reach as a Rita's Italian Ice Franchise Partner.
It all began in the summer of 1984 when Bob Tumolo, the original founder and his mother, Elizabeth,
began experimenting with recipes for Italian Ice made with chunks of real fresh fruit. The result
was quite possibly the best Italian Ice they had ever tasted and the concept of Rita's was born.
The first Rita's opened in May 1984 on a front porch in Bensalem,
PA. Word of mouth spread quickly and in no time, lines were wrapping around the block. In 1987, the Tumolo's
decided to franchise the family business and the Rita's concept took off like a rocket. In May of 2005, Rita's
was purchased by Pittsburgh-based McKnight Capital Partners under the direction of Jim Rudolph, our Chairman
and CEO. Today, Rita's is one of America's fastest-growing franchises and the leader in the Italian Ice category,
with more than 500 stores in 17 states.
The Rita's concept was built from the ground up based on "Rita's" values: Respect, Integrity, Trust,
Accountability and Service. As we have grown larger over the years, the concept of family remains very
important to us and we are always looking to welcome new family members who share in our values and
our vision for the future.
BACKGROUND:
Year Established: 1984
Year First Franchised: 1989
Franchised Units: 550
Company Owned Units: 1
Projected New Units (12 months): 50
Registered In: NY, MD, IL, IN, RI, VA
FINANCIAL/TERMS SINGLE UNITS:
Cash Investment: $ 75,000
Total Investment: $198,400 - $385,400
Minimum Net Worth: $ 250,000
Franchise Fee: $ 35,000
Discounts: VetFran, Women, Minorities? VetFran = 10% off franchise fee for Vets
VetFran Program Participant: Yes
Royalty: 6.5%
Ad: 2.5%
Average # of Employees: 2 full-time, 15 part-time
Passive Ownership Allowed: Yes, but not encouraged
Financial Assistance Provided: Yes, 3rd Party
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Co-operative Advertising:
Training: 5 days at Rita's "Cool University" and 4 days on-site
SUPPORT & TRAINING PROVIDED:
Financial Assistance Provided: referred to lenders
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Co-operative Advertising: Yes
Training: Comprehensive as follows:
Pre Opening – 21-35 days
.Teaches all aspects of our system.
.Food preparation
.Recruiting, hiring, scheduling and training staff
.Ordering food, supplies and policies/procedure
Post Opening – A store operations expert will be available for 5-15 days after opening.
We provide all of the tools needed to open and operate the store comfortably and confidently.
CONTACT: Please
fill out the form below to recieve more information
today!
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