
DESCRIPTION:
At Robeks, our passion is to help people lead active and healthy
lifestyles by offering a full menu of the highest quality
nutritional food products and supplements. Our blended-to-order
fruit smoothies, fresh-squeezed juices, healthy sandwiches,
salads, soups and baked goods - and a proprietary line of
premium nutritional boosts - have made us the upscale choice
for healthy and active consumers in Southern California for years.
- Smoothie industry $2 billion/yr in sales
- Average 7 percent growth per year
- Analysts predict sales volumes to double by 2010
- Healthy eating—major lifestyle trend
- Robeks on track to have over 500 locations in the next 5 years
- Already in 15 states and District of Columbia
- Opening new locations every month
- Dedicated Support Center
- Thorough training programs
- Assistance with marketing & promotion
- Innovative Menus and Offerings
- Healthy Alternative to Fast Food
- Premium-Quality Products
- Customer Loyalty
- Ease of Operation
- Strong Selling Periods
- Steady Earning Potential
- Own Multiple Units
- Make a Difference in People’s Lives
First-Class Management Team
Robeks has recruited one of the best and brightest management teams
in franchising, led by CEO visionary Sheri Miksa, an accomplished
25-year veteran in foodservice. This talented team with deep experience
at banner brands—from Baskin-Robbins and Coca-Cola to Rubio’s Fresh Mexican
Grill and Wolfgang Puck Worldwide is now building another enduring brand, Robeks
Fruit Smoothies and Healthy Eats. We are Here to support your success.
Background
Established: 1996
1st Franchised: 2000
Franchised Units: 160
Company Owned Units: 1
Projected New Units (12 Months): 130 by 12/31/07
Registered: All except ND and SD
FINANCIAL/TERMS SINGLE UNITS:
Cash Investment: $ Single = $100k / 3-Pack = $250k / Area Development = $80k
Total Investment: $227,400 - $360,100 (per unit - includes fees, build-out, lease, working capital, inventory)
Minimum Net Worth: Single = $350k / 3-Pack = $500k / Area Development = $300k per unit net worth - minimum of 5 stores
Franchise Fee: $30k for first and each additional store merits a 25% discount on then current fee /
3-Pack - $65k initial fee for 3 store deal (28% discount) and additional stores merit 25% discount
on current fee / Area Development - $50k to develop 5 sores in exclusive territory plus $20k initial
franchise fee for 1st store
Royalty: 7% of gross sales
Ad: 2.5% of gross sales to national marketing fund
Average Number of Employees: 12-15
Passive Ownership: No
SUPPORT & TRAINING PROVIDED:
Financial Assistance Provided: No, however Robeks works closely with financial institutions
such as CIT / SBA to qualified applicants
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes, for approved franchises
Co-Operative Advertising: Yes
Training: Classroom and in-store training to include all systems, procedures and
programs as well as complete practical understanding of how to successfully operate a Robeks store.
CONTACT: Please
fill out the form below to recieve more information
today!
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